SUPER BOWL 2020

Famous Visitors

Walmart Curbside Pickup

They came in peace. They left with groceries. 

Integrated Campaign

 
 
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We infiltrated reddit with UFO “sightings”. Ran Spotify ads with “alien” disruptions.
Took over Miami’s Wynwood Walls. And built a rooftop welcome message for arriving planes/spaceships.
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The campaign was massive. Normally we’d have an epic case study sitting here, but you know, global pandemic.
96% Increase App Installs • 25% Increase First-Time Orders • 140 MM In-Game Impressions • 25 MM Youtube Views

DIRECTOR: WAYNE McCLAMMY